About

 

IQ4 Business are a team of Business Growth Experts offering award-winning business coaching, training and mentoring in the South East.

The clients of IQ 4 Business have won Best Client Results award in the South East for 3 years and Best Retailer in Europe. IQ4 Business’ goal is to help 100 business owners every year to build successful businesses that increase employment and financial success.

Lucy Cameron

Lucy Cameron owns IQ4 Business and left a successful corporate career to begin her own business, so she could spend more quality time with her family and three children. Lucy has a Masters degree in Business, honours degree in Economics and diplomas in Learning and Development Management, Neuro Linguistic Programming and Performance Coaching. Creating her own business from scratch has been a long and sometimes gruelling journey.

During my 13 years at Arcadia Group Plc I was a Buyer for Burton Menswear’s 3,500 stores managing a department with a £14 million turnover, I was also a Training Manager and refined systems and processes in all aspects of business including finance, imports, distribution and management reporting.

Since March 2012 I have worked with many business owners and managers in small to medium sized businesses across a range of industries including manufacturers, retailers, technology companies, legal service providers and consultants. My clients have won Best Client Results in the South East and Best Retailer in Europe.

I have a unique combination of experience and qualifications in successfully developing people and businesses.

More recently I was developing organisational culture, individual and team skills for Europe’s largest construction project; Crossrail. I successfully developed and implemented many initiatives including competency frameworks, systems implementations, coaching and mentoring schemes, training programmes in personal, leadership and management excellence.

On average my clients get 30% increase in turnover and a 50% increase in operating profits, success means different things to different people; to some of my clients being able to take a 2 week holiday is as important than increasing profits – every business is different.

Derek Lancaster

I work with business owners who want to take their business to the next level, by increasing sales, profit, and the structure of the business and at the same time improve their lifestyle

Through careful discussion and understanding the needs of a business and its leaders, I am able to work with the senior management to bring about the changes needed to influence, adapt and change a business, through Improved planning, control, and targeted activities.

We find that many small business leaders are so busy “doing the job” that they don’t have time (or sometimes the skillset) to think about the business, and to put in place the plans or activities needed to take the business to the next level of growth. That’s where I can help. - with over 35 years of senior roles in sales, marketing and general management I have the experience that allows me to understand what you are going through. Having launched three successful start ups, and had a major role in the set up of a fourth I think I understand.

My role is to work alongside you to develop the business and to make the changes needed to develop the business and improve sales and profitability.

"Working with Derek over the last few months has proved to be an extremely worthwhile experience. Through his input we identified a number of areas to help focus the efforts of the business which resulted in noticeable improvements. I would highly recommend Derek to any business looking to develop and improve on their current position". Ian Wallace, Director at Freedom PT Training


"I have had the pleasure of working with Derek Lancaster for the past 12 months on both the Growth Vouchers and Growth Accelerator schemes and I can fully recommend his services. ... his experience, honesty, clear thinking and diligent approach has been invaluable. He is friendly and professional and therefore easy to work with. I can honestly say that our business has benefitted from working with Derek."
Bruce Phillips, Director at Andina Ingham


Derek Lancaster: Business Growth Expert
derek@actioncoach.com
07530 364710

Suzy Miller

Suzy Miller is our Business Development Manager and Marketing Whizz, providing additional coaching support to clients in the areas of Social Media, Digital Marketing and Sales.

LI: https://www.linkedin.com/company/iq-4-business-ltd
FB: https://www.facebook.com/groups/iq4business/

Clare Vosloo

Clare Vosloo

Clare keeps everything running smoothly as our Business Support Manager and she makes sure our clients have all the information they need to support their business growth experience.

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